The problem

A calendar knows the date. It doesn't know the plan.

Your phone will happily announce a birthday the morning of. What it can't tell you: the gift idea you had in July, what you gave last year (and the year before), or what size your nephew wears now. So the idea is gone, the gift is a repeat, and the shipping is overnight.

Squirreld is a dedicated birthday and gift tracker: every person, their dates, their running idea list, and the full history of what you've given — in one place your whole household can see.

Industry surveys estimate that around half of gift shoppers end up buying in the last few days before the occasion — too late to ship anything thoughtful.
How it works

Three steps, then it runs itself

What goes in

Every person, every occasion, one list

If it ends in a gift, it has a home here:

Gift ideas per person Gifts given by year Sizes & preferences Birthdays & anniversaries Holiday lists Budgets

And because Squirreld is built for families, the list is shareable — either parent can see what's been suggested, what's been bought, and what Grandma actually wants this year. Your data is encrypted, and it isn't the product.

FAQ

Common questions

Keep reading

Guides from the blog

An honest ranking of the best birthday reminder apps · and a simple system for keeping track of gift ideas all year.

Ten minutes to add your people. Never scramble the night before again.

Start tracking birthdays & gifts